esl.com subheader

 
 


NEWS


October 2007

PRESS RELEASE

Tila Tequila Continues Bid for Online
Gaming Domination with TilaCasino.com

Star of MTV-bisexual-reality-show
gets hands-on with site’s new design

October 22, 2007 (London, UK) She’s already the biggest phenomenon in internet history… now she’s determined to become the next big thing in the glamorous world of online gaming with her gaming site, www.TilaCasino.com

Tila Tequila, the Queen of MySpace thanks to more than two million friends on the social networking site, will use her celebrity status and business savviness to continue her bid to become a major player on the gaming scene with the revamp of TilaCasino.com.  The site’s new look makes it better than ever.

The poker and casino site now offers enhanced navigation, faster loading time, sexier playing features and a direct link to Tila’s News and Blogs.  TilaCasino.com will be the best place for poker and casino fans to have fun and play with the most popular games available. At Tila’s site, the games are live and so are the dealers – they’ll hand out your chips and cards live through video. The casino hosts great tournaments with huge jackpots and poker players can compete at whatever level they prefer.

“Tila has been totally hands on with the site’s new design and we all think it looks pretty damn good as well:  It has Tila’s magic touch – she really is quite the business woman and certainly knows what she wants,” said Jeff Mann, Marketing Director, ESL.

Emphasis Services Limited (ESL) is one of the leading online gaming management, marketing and consultancy groups in the world. Tila decided to team up with ESL because of their vast experience working with some of the biggest and the best brands in the gaming industry.  Additionally, ESL has established themselves as a leader in Asian gaming so Tila, with her Vietnamese heritage, was a natural fit.

Tila’s more popular than ever right now as her brand-new TV show “A Shot At Love With Tila Tequila” premiered on MTV in the US and Canada this month.  According to The Hollywood Reporter, "A Shot at Love…" scored big with 1.8 million viewers and ranking No. 1 in its time period across all of cable in the network's target demo of persons 18-34, averaging a 2.0 rating.”
With her worldwide following of millions and extraordinary rise to fame over the past couple of years, Tila’s TV show is set to become the latest reality TV ratings smash hit for MTV and send her fame soaring even higher.

“A Shot At Love With Tila Tequila” has 16 guys and 16 girls compete to win Tila’s heart as our bisexual heroine gradually whittles down the field of contestants until she chooses the one for her. The show has already created a stir in the mainstream media, with news channels such as CNN debating whether the show is too risque, under headlines such as “Too Raunchy or Just Entertainment?”